Case Studies

Featured Case Study

Book your travel via Condado Travel Condado Travel and Brick2Web partner to launch condadotravel.com

The Client:
Condado Travel, Inc. is the market leader in corporate travel services and the 3rd largest overall Travel Agency/Management Company in Puerto Rico, with annual sales of US $20+ million.

The Challenge:
Condado Travel wanted to launch an online destination that reflected the company's strong brand recognition, and commitment to quality service, as well as develop a new sales channel for online bookings. At the same time the site needed to reflect Condado Travel's professional image and focus on providing travel consultant expertise in meeting client's travel needs.

The Solution:
Brick2Web and Condado Travel partnership identified three objectives for condadotravel.com: Create a "supersite" that would provide existing customers and visitors with a comprehensive travel planning and booking tool; extending to the Web, its strong experience & expertise in developing travel solutions; and thirdly providing a medium to build a stronger relationship with its current and prospective customer.

In a short period, Brick2Web translated these objectives into the launch of condadotravel.com. The site was developed using advanced technologies, to provide the user with the best experience to plan and book a trip and interact with Condado Travel domain experts.

Brick2Web also developed and launched multiple online campaigns, to drive traffic to the site and increase customer loyalty. These ranged from sweepstakes to e-mail marketing campaigns aimed at targeting the leisure travel market.

The Benefit(ROI):
Mission accomplished! CondadoTravel.com offers its online customers, the same great quality of service they are used to from the physical branch. The highly-interactive site is full of great deals and specials for the leisure traveler as well as online support from Condado Travel's domain experts. Now at any point of contact, whether click or brick, Condado Travel's customers have a universally consistent experience with the Condado Travel brand promise.

Through the online campaigns, Condado Travel is also better positioned to address and anticipate customer needs and is thus able to translate this into a stronger and more loyal customer relationship.